Serena 1Completedtoo few sales for a price per sq ft
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Home › Jumeirah Village Circle › Mixed-use towers › Serena 1

Live Google Street View from 13 m away. Drag to look around. We do not store this picture.

Mixed-use tower built by Dubai Properties Group, with 0 resales since 2020

Serena 1, Jumeirah Village Circle · by Dubai Properties Group

Serena 1, Jumeirah Village Circle

No price is given for this tower because there are too few recent sales to base one on. 0 market sales in the 12 months to 24 Oct 2026; 0 sales on record since 2020. A median needs at least 5.

The market says
Too few sales on record to say.
James Paul Booth
The agent's view
“There are too few recent sales in Serena 1 for me to quote a return. I would price it from the last sale of the same layout, and I would not pay more for a promise.”
James Paul Booth, Dubai broker since 2018. A personal view. Not financial advice.
Ask James a question about this page

James is the human, licensed broker. Dalia, in the yellow bar, is the AI analyst.

Renting, or buying to let? Signed rents across the area: rent prices on RENT DUBAI →
Shops and food
6 in the building · 14 places to eat within 300 m
AIWritten by Dalia, an AI data analyst. Data to 24 Oct 2026. Built 27 Oct 2026.

Pictures of Serena 1

Completed sandstone-clad building with balconies, street view
Completed sandstone-clad building with balconies, street view
Photo: propsearch.ae
Facade with balconies and ground-floor glazing
Facade with balconies and ground-floor glazing
Photo: propsearch.ae

2 pictures of this building: photos. Each shows its source; select one to open it there. A drawing is made by BUY DUBAI from real pictures and is marked as a drawing.

From the developer: Dubai Properties Group

What Dubai Properties Group publishes about Serena 1. Pictures are the developer's artist's impressions, not photos of the building. Each fact shows where it comes from; a fact read from the developer's text is checked word for word.

Checked, not found: artist's impressions, floor plans, a video, facts we could check. We searched the developer site and the web on 12 Oct 2026. Ask Dubai Properties Group for the latest brochure and floor plans.

Street view of Serena 1

The street outside, live from Google, about 8 m from the building. Drag to look around.

Imagery: Google Street View · Open in Google Maps

Serena 1 on the map

Three views of the same place, from the same direction. The other towers we cover are on all three: click one to open its page.

The map loads when you reach it.

3D: AI picture models of our towers (height and position from the map, detail approximate) and blocks from OpenStreetMap heights.

Resale and off-plan prices by bedroom

Resale = a completed home sold on. Off-plan = a home sold before the tower is complete, by the developer or by an earlier buyer (a Land Department "delayed sell"). The two are different markets, so we never mix them in one price. Sold = median price of sales in the 12 months to 24 Oct 2026. Asking and rent = live listings on 7 Oct 2026. Counts are in brackets. A median needs 5 sales or 3 listings.

Type
No sales and no listings.

Rents in this table are asking rents (adverts). The yield in the headline is the signed Ejari rent divided by the median resale price, before service charge.

Sales we leave out of every median, count and chart (0 of 0 here): bulk transfers, meaning 5 or more completed homes sold within two days at prices per sq ft within 25% of each other (0); a sale at exactly the same price as that unit's sale before (0); a size more than 1.6 times the usual size for the recorded type, or a "studio" above 750 sq ft (0). They stay in the list below with a label.

Too few resale sales to state a yearly change

0 resale sales in the last 12 months and 0 in the 12 months before. Each period needs at least 5.

Too few quarters with sales to draw a chart.

Bars: median AED per sq ft by quarter. Blue line and blue numbers under the bars: number of sales in the quarter. Last 16 quarters at most. Grey bars have fewer than 3 sales.

The official record

Checked, not found. We could not match this tower to a building name in the Dubai Land Department register, so sales before 2020, offices, shops, mortgages and gifts are not shown.

Get a message when something changes in Serena 1
Sales, price cuts, new adverts, rents and news, on WhatsApp. You choose what and how often.
Sales alert

Which side faces what

The direction of each landmark from Serena 1, and the towers within 150 m that can stand in the way. What a home really sees depends on its floor and its side of the building. We do not have the unit positions for this tower yet, so we cannot tell you the view of one unit.

SideWhat lies that way
NorthSerena 2, a tower 63 m away · Burj Al Arab and the sea 9.8 km · Sheikh Zayed Road 15.8 km · Jumeirah beach and the sea 16.7 km · Burj Khalifa 16.8 km · DIFC 18.5 km
North-eastAlpha Green Tower, a tower 118 m away · Lolena residence, a tower 134 m away · Meydan racecourse 14.1 km · Dubai Design District 16.9 km · Dubai Creek and Ras Al Khor 19.3 km
EastBlock V, a tower 128 m away
WestWestview Terrace, a tower 67 m away · The Orchard Place Tower A, a tower 132 m away · The Orchard Place Tower B, a tower 132 m away · The Orchard Place Tower C, a tower 132 m away · The Orchard Place Tower D, a tower 132 m away · The Orchard Place Tower E, a tower 132 m away · Dubai Marina skyline 7.7 km
North-westRegina Tower, a tower 74 m away

The building: 0 of 53 questions answered

Each answer names its source. Questions with no answer are listed as "checked, not found" so you know we looked.

Where sources disagree

  • Listing search results place 'Serena 1' in Serena Residence, JVC, while the Emirates.Estate page describes a separate Serena community of villas and townhouses. Several search results pair 'Serena 1' with Regina Tower and Hadley Heights, which look like separate buildings, so none of their details were used.

Watch-outs

Building

Developer

Management

People

Parking

Around

Parking and driving at Serena 1

Parking

No advert for this building gives a number of parking spaces (1 adverts read). Ask the seller or the developer how many spaces come with the home.

  • Street parking: paid street parking in JVC costs AED 4 an hour from 8am to 5pm and AED 6 an hour from 5pm to midnight. Zones and rules.

Source: adverts for homes in this building, read 6 to 11 Oct 2026. An advert describes one home, not the building. Parking in every JVC building.

Driving out of JVC

3.3 minutes to the nearest way out of JVC on an empty road: the Al Khail Road exit (west), 2.2 km by road. That is in the farthest third of JVC buildings (place 569 of 722; 1 is nearest). The nearest way in is the Hessa Street entrance (east), 1.8 minutes.

ToEmpty road08:00 out18:00 backWay out used
Dubai Mall24 min26 min34 minAl Khail Road (north-west)
DIFC Gate23 min29 min34 minAl Khail Road (north-west)
DXB Terminal 344 min39 min50 minAl Khail Road (north-west)
Dubai Marina Mall22 min23 min27 minAl Khail Road (west)
Mall of the Emirates15 min20 min25 minAl Khail Road (north-west)

The map position of this building is not confirmed. Times with traffic are a forecast for a weekday. The time to leave the car park of the building is not included. Source: OpenStreetMap roads, 11 Oct 2026. Driving from JVC: every building.

Around Serena 1

Price against the nearest towers

TowerDistanceAED per sq ft, 12 months (sales)
Serena 1 (this tower)–– (0)
Regina Tower74 m1,289 (11)
Block V128 m1,200 (7)
The Orchard Place Tower B132 m1,560 (7)
The Orchard Place Tower A132 m1,489 (6)
The Orchard Place Tower D132 m1,344 (37)
The Orchard Place Tower C132 m– (1)
Lolena residence134 m769 (5)
Avant Garde Residences II193 m1,443 (96)

Drive times: empty roads, 08:00 and 18:00

ToEmpty roadLeave 08:00Home 18:00Distance
Dubai Mall24 min26 min34 min23.0 km
DIFC Gate23 min29 min34 min23.8 km
DXB Terminal 344 min39 min50 min37.3 km
Dubai Marina Mall22 min23 min27 min15.5 km
Mall of the Emirates15 min20 min25 min12.4 km
Kite Beach21 min––18.3 km
DWC airport39 min––32.2 km

Leave at 08:00 and home at 18:00: Google traffic predictions for a Tuesday (13 Oct 2026). Empty road: OpenStreetMap routing. "Home 18:00" is the drive back from that place.

Shops, food and services

In the building (6)What it isFrom the doorGoogle rating
Kanafani - JVCBuffet Restaurant5 m4.5 (755)
Tfaddal Grocery ShopGrocery Store7 m4.1 (63)
Zayed Used Electronics Appliances Buyers DubaiHome Goods Store12 m4.9 (201)
Rotobrush Air Duct Cleaning DubaiStore18 m4.3 (6)
Elite tailoringClothing Store21 m4.5 (115)
Al Nesreen LaundryLaundry21 m4.6 (278)
Food and drink within 300 m: 14
IchiRyu Ramen House JVCJapanese Restaurant68 m5 (3)
Mezban Darbar RestaurantPakistani Restaurant94 m4.3 (1,318)
Grandma Recipes ButcheryButcher Shop131 m4.6 (52)
BAE-KRI Cakes and MoreBakery182 m4.7 (72)
The Thickshake FactoryDessert Shop183 m4.6 (177)
Baekri Cakes and More Dubai | JVC |Bakery185 m4.7 (37)
The Meat CircleRestaurant186 m5 (7)
Hammer Burgers JVCHamburger Restaurant252 m4.6 (1,132)
Elsie Lebanese Grill, Shawarma & ManakishLebanese Restaurant253 m4.9 (297)
Village Tasty BurgerFast Food Restaurant256 m3.8 (293)
Groceries and daily shops within 300 m: 7
Arabella Mart LLCGrocery Store138 m4.2 (32)
Prime Turkish SupermarketGrocery Store227 m4.6 (36)
SAFEWAY PHARMACY LLCPharmacy244 m4.7 (48)
RRICH SUPERMARKET JVCSupermarket261 m4.2 (51)
Al Wadi Al MuzherGrocery Store271 m5 (1)
Jvc mini martGrocery Store280 m4 (4)
Other shops within 300 m: 13
HypeMafiaClothing Store105 m5 (3)
Tarteer and Khrz Garments Trading LLCClothing Store133 m5 (2)
VuilbaardStore134 m–
La Donna Di FerroClothing Store138 m–
Control Center Systems™Store145 m–
DG Mart Mobile StoreCell Phone Store157 m4.7 (12)
TShirt Nation | TShirt Printing & Designing JVC | طباعة وتصميم التيشرتاتClothing Store172 m5 (149)
Croute CafeStore175 m–
Nahal Home Furniture Trading Co. L.L.CFurniture Store177 m5 (1)
Nahal Home DecorHome Goods Store198 m5 (1)
Services within 300 m: 19+
Success Barber Shop and SpaBarber shop70 m4.9 (115)
SOTA salonHair Salon77 m4.8 (347)
Gigi beautyBeauty Salon78 m1 (1)
Carve CosmeticsBeautician80 m5 (2)
SmileWorks For Dental Surgery Clinic LLCDental Clinic116 m5 (434)
BELLALIZA SALONBeauty Salon122 m4.9 (257)
Dr Leila Signature SmileDentist123 m–
Your Home Vet ClinicVeterinary Care156 m5 (256)
BAY SQUARE LAUNDRYLaundry160 m2.1 (31)
Blowhaus Ladies Beauty SalonBeauty Salon176 m4.7 (125)
Schools and nurseries within 1.5 km: 11
Green Roots Nursery DubaiPreschool422 m4.5 (107)
IT'S A MUSIC ROOMSchool469 m5 (1)
SwimioSchool512 m–
Star smiles NurseryPreschool558 m5 (11)
Erudio Early Childhood CenterPreschool774 m4.8 (68)
Diamond views 2, Villa 8High school782 m–
Shehab AcademySchool850 m5 (1)
Chubby Cheeks Nursery JVCPreschool986 m4.7 (302)
Kids World Nursery in JVC DubaiPreschool1021 m4.6 (61)
Little Wonders Nursery Dubai JVCPreschool1094 m4.9 (180)

Source: Google Maps, read 27 Oct 2026. Straight-line distance from the tower. Each list shows the 10 nearest. Open the name to see it on Google Maps.

Own a unit here?

Ask for a report on your unit: its sales history, the same type's sales in the last 12 months and the homes for sale against it. A licensed partner agent, named on the report with the registration number, sends it. BUY DUBAI is not a broker and takes no part in the sale.

Method, sources and what we did not find

  • Sales: unit-level Dubai Land Department sale records, 2020 to 24 Oct 2026, checked by year against Dubai Land Department open data. Our unit list does not hold every sale, so some sales are missing.
  • Listings: one snapshot, 7 Oct 2026. Asking prices and asking rents.
  • Residents and building facts: Google Maps reviews and guide pages (Building guide from live adverts (facts and resident opinions; rewrite in your own words; cite as "live adverts")., emirates.estate, live adverts: community guide), read by an AI model on 27 Oct 2026 with a fixed question list. A script checks that each answer names its source.
  • Nobody visited the tower. Every fact is from a document, a map or a resident's review.
  • Checked, not found for this tower: sales, a Google Maps place, resident reviews, a floor plan document, unit positions on a floor, the side and view of each unit, the developer.

Corrections

Found an error? Tell us what is wrong and how you know. We check it, correct the page and list the change here.

Change log: 27 Oct 2026 first build of this page. No correction yet.

DaliaAIAsk DaliaAI analyst

Rental data (signed rents, renewals, asking against signed): RENT DUBAI, our sister site for tenants, from Dubai Land Department Ejari leases.